LOVE ON THE SET: Salvatore Ferragamo has tapped Wim Wenders to shoot its fall 2021 promoting marketing campaign.
The acclaimed director filmed and shot Italian actress Gaia Girace and Swedish actor and musician Felix Sandman, member of boy band FO&O, in Milan, which served because the set of a brief film and a spread of photos.
The marketing campaign, titled “A Future Together,” will hit the September problems with worldwide magazines and, because the model indicated in an announcement, will painting a love story born on the set.
Girace and Sandman will probably be wearing key seems to be from the Salvatore Ferragamo fall 2021 assortment, the final designed by former artistic director Paul Andrew.
Back in February, the gathering was offered with a video that includes fashions striding by means of a futuristic New York City earlier than getting into a tunnel that transported them into the current: on this case, the present house of Milan’s Rotonda della Besana venue.
The collaboration with Wenders marks one other milestone in Ferragamo’s sturdy relationship with the film business, courting again to the ’20s when the namesake founder opened a store in Hollywood. Most lately, for the spring 2021 promoting marketing campaign, the posh home teamed with Luca Guadagnino, who additionally created the documentary on Salvatore Ferragamo and his life, which debuted on the Venice Film Festival final yr.
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