The Kith collaboration juggernaut continues to chug alongside.
The newest partnership for the New York-based model is with OshKosh B’gosh — a 28-piece capsule that marks the primary collaboration with Kith Kids. The line attracts its inspiration from OshKosh’s workwear aesthetic and contains Americana-inspired classics such because the model’s signature rinse wash denim and hickory stripe that Kith infused with new modern design parts. This similar detailing is seen in customized washes, worn-in particulars and cloth distressing for the gathering that options co-branded Kith and Oshkosh B’gosh brand remedies.
“I’m always inspired by brands like OshKosh B’gosh that stand the test of time,” mentioned Ronnie Fieg, founder and inventive director of Kith. “I can’t think of a better partner for our first-ever Kith Kids exclusive collaboration.”
“As we continue to write the next chapters of the OshKosh B’gosh brand story, collaborating with an innovator like Kith was a natural fit for us; this classic-meets-modern partnership will evoke nostalgia and excitement among consumers,” mentioned Jeff Jenkins, govt vice chairman of worldwide advertising for OshKosh mum or dad Carter’s Inc. “The collection bridges timeless, heritage childhood staples with groundbreaking design for a game-changing assortment.”
In addition to the collaborative items, Kith is introducing a 25-piece assortment of Kith Kids Classics in items together with Ts, crewnecks, hoodies, and sweatpants in an autumn-hued earth tone palette.
The Kith for OshKosh B’gosh will probably be launched Friday in any respect Kith outlets and on-line within the U.S. and abroad.