It was near a decade in the past that Ken Giddon, president of Rothmans males’s retailer, launched Durand Guion, group vp of Macy’s vogue workplace, to Caroline Danehy, a self-professed lover of vogue and a highschool classmate of Giddon’s son.
Guion graciously requested her to lunch and once they lastly had the possibility to speak, he was impressed by her mind, ardour for vogue and entrepreneurial spirit. They continued to fulfill for a meal every time she was dwelling from faculty and Guion inspired her to observe her goals.
That dream grew to become Fair Harbor, a sustainable swimwear model that Danehy launched along with her older brother Jake six years in the past. The model, which produces its assortment from post-consumer recycled plastic bottles, was named after the seaside group on Fire Island the place the siblings spent the summers rising up.
The challenge of sustainability was “a novel idea eight or nine years ago,” Guion stated, and he pushed the siblings to make the leap and create their model. They did and Fair Harbor has since constructed a profitable enterprise. Although the Dahenys declined to offer a quantity determine, they stated gross sales and the variety of shorts offered via May of this 12 months exceeded that of 2020 as an entire.
All alongside, Guion was “on the sidelines as a coach and a cheerleader — they may say a nag,” Guion stated with a chuckle. “But they have determination and passion and they’ve built an amazing brand.”
And now, Fair Harbor is returning the favor, making a Durand Guion capsule assortment that may launch on June 16. Although he stated he’s been “designing in my head for all of my 33 years at Macy’s,” this marks the primary time the style director has ever designed something of his personal.
That translated into three prints with particular that means to him: a Shibori print impressed by Tokyo; an oversize assertion floral, and a paisley, “which you don’t see a lot in swimwear,” he stated. “They’re three very unique pieces and are a personal extension of the things I love.”
Guion, who identified that he has the blessing of Macy’s for the gathering, has not invested within the model and won’t obtain any monetary compensation for the capsule, stated the collaboration can be offered at Macy’s Park division on the Herald Square flagship in addition to at Lenox Square in Atlanta. It may also be offered on the Fair Harbor web site and can retail for $72 and $92.
Ten % of the proceeds from the gathering can be donated to Swim Strong Foundation, a nonprofit that helps community-based swim applications in minority communities.
Jake Danehy stated the Fair Harbor touchdown web page will inform the story, will characteristic life-style imagery and there can be a shoppable hyperlink on the model’s Instagram web page. The shoot was completed in Los Angeles.
“When we were bootstrapping, Durand pushed us from a fashion and design perspective,” Caroline Danehy stated. “So this is his special moment to shine. It was a true labor of love. He has been such an influential person in our lives. When we started, everybody told us we were too young and the space was saturated, but Durand gave us fuel for our fire and it’s been amazing to have him in our corner.”
“Durand was always pushing us to go further and this collection was a true collaboration,” Jake Danehy stated.
Since beginning the model, Fair Harbor has collaborated with manufacturers together with Huckberry and Untuckit in addition to Bar Taco and One Hotels in Miami. The model is primarily direct-to-consumer but in addition counts 100 impartial shops and Nordstrom amongst its clients.