Chanel will unveil an 8,000-square-foot boutique at present at CityCenterDC in Washington, D.C.
The boutique options the whole Chanel universe, together with ready-to-wear, purses, sneakers and costume jewellery. It additionally homes a collection of watches and nice jewellery, in addition to perfume and wonder.
Chanel beforehand had a boutique in Washington, D.C. from 1990 to 2004 on the Willard Hotel. The new retailer represents Chanel’s first new freestanding style boutique location within the U.S. community because the opening of its Robertston Blvd. location in Los Angeles in May 2008.
John Galantic, president and chief working officer of Chanel, Inc., was unavailable for touch upon the brand new retailer and gross sales expectations.
The new single-story store was conceived by Peter Marino, a longtime Chanel collaborator. Graphic contrasts are evident all through the shop, beginning with a modern glass and ceramic tiled pleated facade of Neoparies, which evoke a daring and alluring sense of luxurious. Inside, the house consists of a collection of rooms with an ambiance that attracts on Mademoiselle Chanel’s legendary Paris condo on rue Cambon.
The boutique was designed to have an opulent residential really feel, showcasing a palette of white, beige and black enhanced by hand-applied finishes in addition to a group of up to date artwork and vintage furnishings. Each murals all through the boutique was chosen to replicate Mademoiselle Chanel’s legacy as a passionate patron of the humanities, in addition to Marino’s signature work for the House.
Upon coming into the boutique, two ethereal rooms with beige stone flooring are located behind the vestibule and showcase purses and equipment, together with the seasonal reinterpretations of the long-lasting 2.55 and 11.12 purses. There are two extra rooms, one devoted to perfume, magnificence and eyewear and the opposite a watch and nice jewellery salon, displaying a curated collection of nice jewellery from the Coco Crush, Camelia and Comete collections, alongside the latest interpretations of the long-lasting J12 watch.
Two ready-to-wear salons showcase the vary of creative director Virginie Viard’s collections for the primary time in Washington. Custom upholsteries designed in France and the U.S. in vibrant tones of fuchsia, crimson and blue are juxtaposed towards the beige, gold, white and black ceramic finishes.
In the shoe salon, a Curtis Jere gold mirror hangs above a customized tweed couch by Peter Marino, making a backdrop that highlights the newest shoe collections. Among the choice are black leather-based excessive heel equestrian boots, gold sequined two-tone Mary Janes and jewel toned velvet ballet flats from the Metiers d’Art assortment.
The boutique highlights a collection of work hand-selected by Marino, together with three hand-torn paper items by Fernando Daza, a collection of 4 Coco Chanel prints by Louis Ellis and two Black Belt by Peter Marino handblown glass vases.
The boutique carries the 2021/2022 Metiers d’Art Ready-to-Wear Collection designed by Viard. The assortment, which is created yearly to showcase the artistry and craftsmanship of the Metiers d’Art homes, is impressed by Château de Chenonceau, “Le Château des Dames,” and the legendary girls who resided within the fortress from Catherine de Medici to Diane de Poitiers. The black and white checkered motif of the chateau ground seems on sequined mini-skirts, in addition to an extended skirt in a fringed geometric tweed patchwork that’s worn with a black and white jacquard sweater.
The retailer additionally has tweed capes in heat hues harking back to the well-known tapestries that line the partitions of the fortress. Floral motifs on knit sweater and attire and floral embroideries on the lapels of jackets are impressed by the fortress’s famend gardens. Rounding out the choices are textural and luxe equipment, corresponding to a black velvet mini 2.55 purse, embroidered with pearls and Strass; a checkerboard black and white lambskin 11.12, and a velvet and lambskin massive shopper.
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